I have to say that this probably the first time I’ve seen Saudi Arabia being the top market in any digital channel. So well done to them for beating mobile-first giants like Indonesia to be the country to be the top market to Tweet in Oct. Although you can’t read too much into these numbers, but it’s interesting to see many emerging markets being in this list as Twitter continue to push it’s platform globally. But who are these people behind this growth? Yes, it’s GEN Z, the teens. And this is one group most marketers ignore in APAC.